A lot has changed in ten years
Ten years ago I decided to go into private practice. I was contemplating moving to Amherstburg and did not want to commute to work. Many of you might remember my first office location at 206 Sandwich Street South, in the blue house next to Naples. When I first opened, it was just me. My goal was to see one patient a day, then two a day. Bit by bit the office got busier and we had to move.
Our first move was to 535 Sandwich St South, in the plaza with the Drive Thru Tim Hortons. I hired Cory to help me because I could not handle the walk in patients and the scheduled patients. We got busier. I hired our communication disorders assistant Emily to lighten my case load.
While Amherstburg Audiology was growing, I had a second clinic in Essex. I tried to call it “Amherstburg Audiology & Hearing Aids – Essex Location”, but that name just never took off. In fact, people were confused and rightfully so. As we got busier in Amherstburg, Tim Hortons also got busier. Eventually we had to move again because there just was not enough parking for our patients.
It was time for a change in Amherstburg and in Essex. We then moved to our current location at 503 Sandwich St South. Better parking and new additions. I hired Marlene to handle the insurance billings and answer phone calls. I hired Celina to help our hearing aid patients. When I moved to a larger location in Essex the clinic was rebranded as “The Hearing & Dizziness Clinic”. Many changes. I hired Melissa to take on the duties of Office Manager. Sonia came on to rehabilitate our dizzy patients, Jenniffer was hired to assist Sonia and we are blessed to have Teresa and Sandra testing and treating our kid and adult hearing loss patients in Essex.

Ten years and many changes. We now have a satellite location in LaSalle. The next change will occur in Amherstburg. I am rebranding Amherstburg to be “The Hearing & Dizziness Clinic”. I’m so attached to the name “Amherstburg Audiology & Hearing Aids”, but it’s time to have a single name that represents all three clinic locations. Don’t worry, the same friendly smiles will still be there to greet you, but the name on the sign will change.
Thank you for supporting my small business. Ten years and still going. Here’s to ten more years.
bernice

We are excited to be offering group workshops at our Essex and Amherstburg locations! There is a lot of information given to you at your hearing aid fitting appointment, which can make it a little overwhelming at times. A group workshop is an hour long session where our hearing health professionals go over details about your hearing loss, your new hearing aids and aural rehabilitation or retraining your brain to understand speech.
We’re please to announce that Bernice McKenzie is part of the DrCliffAud Approved Provider Network!!
We have been getting a lot of phone calls lately asking if we test children. YES we test children.
Do you know someone who’s life would be improved by improved hearing? WE WANT TO KNOW!
ests (for kids and adults) and speech therapy (for kids and adults).
People are shocked when I tell them that their hearing aids are not going to solve all of their listening problems. Hearing aids give you back the sounds that you’ve been missing, but they do not train your brain to hear, especially in noisy situations. I recommend that my patient’s complete rehabilitation when they get hearing aids or a cochlear implant. When you break a leg, you often go to therapy with physiotherapy to regain function. Function will never be 100%, but if you want the best outcome therapy will increase your function. The same can be said for your hearing. You will never hear 100%, but the therapy will improve how you function in quiet and noisy situations.